is your best friend for
ALL SHADES OF LIFE
INSIGHT
Palette, a traditional brand by Schwarzkopf, offers a wide range of inspiring shades that provide long-lasting color.
IDEA
We introduced Palette as a best friend for all shades of life, with the Palette fan showcasing its endless possibilities.
EXECUTION
The fan serves as an introduction in each TV commercial or social media asset. Each piece of content highlights a different benefit of the available color options.
Palette, a traditional brand by Schwarzkopf, offers a wide range of inspiring shades that provide long-lasting color.
IDEA
We introduced Palette as a best friend for all shades of life, with the Palette fan showcasing its endless possibilities.
EXECUTION
The fan serves as an introduction in each TV commercial or social media asset. Each piece of content highlights a different benefit of the available color options.
TVC 20" POLAROID Global
TVC 20" STAIRCASE Russia
ONLINE-VIDEO 4:5 MULTIPLY Global
Multiply Original Version Global
KEY VISUALS
Global
Russia
